'Global creative director/art director extraordinaire Katja Haecker is a trilingual human dynamo with experience at some of the world's most awarded agencies - from Springer & Jacoby /Hamburg to D'Arcy/New York, via HHCL/London. Also an expert in the beauty sector, she has worked with leading beauty agencies such as Grey/London and SelectNY/New York.

Katja is a bundle of ideas and enthusiasm whose skill sets include photography, fashion trends development, scriptwriting, filming and DJ management and of course art direction. She also posesses a passion for cars, which lead to prestigious work as a documentary photographer for Mercedes Benz/ McLaren.

But most of all Katja's passion is for advertising. Liking nothing better than creating highly conceptual ideas in response to challenging briefs.'
 

Rachel Carroll CD copywriter London

 

Experience:

 

Creative Direction/Art Direction: SCP Goteborg/Sweden on Volvo, Ogilvy HQ London/UK on global Dove skincare and haircare, Kirshenbaum Bond Senecal + Partners New York/USA on Curel Skincare and John Frieda Haircare, Icontent New York/USA on several projects such as Vaseline Man, W Magazine etc. DDB London/Paris on RoC, Brandplatform Stuttgart/Germany on Wunderwelt (kids fashion label).

 

Photography: 24h Race at Nuerburgring/Germany Phoenix Audi R8 Teams, Donna Karan Haiti Tent Relief, NYC Fashion-week Feb 2010, 24h Race at Nuerburgring/Germany for Wilhelm May/Uwe Alzen Porsche GT3 Team, Chopstick Face for Raisanen Creative New York, Roadtrip documentaries in USA, Mexico and Europe.

 

Personal-film project: Fashion shows (Burberry Prorsum S/S 11 etc).

 

Exhibition: F1 Nuerburgring series at Higher Pitch group-show/London UK, 16-17th September 2010.

 

Global Ass. Creative Director at SelectNY New York from 3rd December 07 until 31st May 08 full-time:

Managing and working with teams in Geneva, Hamburg and New York (home-base) on worldwide Procter & Gamble beauty and fragrance brands, strategies and concepts: SP System Professional, Sebastian, Sassoon, Wella Professional, Christina Aguilera fragrance, Replay fragrance, Puma fragrance and new business.

 

Freelance Art Direction/Creative Direction from 1997 until November 07:

Agencies: BBDO Dusseldorf, GREY Europe London (also 1 year fulltime '98-'99), Jung von Matt Hamburg and Stuttgart, Saatchi/Simko Geneva, SelectNY.Hamburg and Geneva, Cayenne CDP Dusseldorf, DDB/Berlin, TBWA\Praha, HHCL London (working directly with Steve Henry), Bates Europe Barcelona, D'Arcy New York, Doner Cardwell Hawkins London, Y&R London and others.

 

Clients:

Pantene, Boss Fragrances (Men & Women), Braun, Sassoon, Wella Professional Haircare, Hanro, Goldwell Haircare, Bread&Butter men knitwear label, Landesbank Stuttgart Werbeliebe Branding Agency, Schwarzwaelder Bote Newspaper, ITS Travel, EnBw Energie,Cars, Knorr, Schwabisch Hall insurances, GE Capital, Pot Noodle, Intersport, Guinness Ireland, Squeezy (washing-up liquid), SEAT, ThermaCare, Canon Ixus, Canon EOS, TDK, Punjana Tea, Carlton Cinema, Citibank and others.

 

Documentary Photographer from May 2003 until Now

 

Projects:

 

• Wilhelm May 24h Race Nuerburgring - Uwe Alzen Porsche GT3 Team (May 09)
• Raisanen Creative NY - 'Chopstick Face' (June 08)
• Private Projects: Road-trip documentaries in the USA, Mexico
  and Europe (July 08 - now)
• Wilhelm May F1 Nuerburgring Event (July 07)
• CarJaxx Records Cover (February 07)
• 'Mille Miglia Tour / SLR Event' in May 05 (plus film documentary)
• 'SLR-Driving-Experience-Event' for Mercedes Benz/McLaren in LeCastellet/France (July 05)
• 'SLR-Driving-Experience-Event' for Mercedes Benz/McLaren in Barcelona/Spain(Summer 03)
• Diverse Music Artists Performances during their Tour

 

FRAKTURE Artist Bookings/Management Agency from 2001- 2007:

Running my own DJ Agency representing international Techno and Electro Artists in Europe such as Woody McBride, Dynamix II, Eddie Flashin' Fowlkes, AdamX, Dave Tarrida, Sender Records, Salo Records and others.

 

Art Assistant/Art Director, Springer & Jacoby, Hamburg, 1994 - December 1996

burda MODEN, McKinsey&Company, CHANCE Career Management, Unicef, Panosonic/Technics, Lufthansa, Shell, Holsten Beer, etc.

 

Traineeship Art Direction, McCann Erickson, Frankfurt/M.:

Puma, Otriven, Forbes, Agfa, Bongrain, Levi's

 

Notifications: Art Directors Club, Germany, 1995

Type Directors Club, New York, 1995

 

Reference: Steve Henry (ex HHCL/London, ex CEO TBWA\London)

Philippa Baldwin (Business Director Beauty Western Europe GREY London)

 

Education: College of Design, Mannheim/Germany,

March 1990 - February 1994

Main disciplines: Advertising and Photography

Diploma Designer

 

Free School of Art, P.ART,

Stuttgart/Germany, 1989

 

Nationality: German

 

Languages: German and English (fluent), Spanish (intermedio).

 

Interests: Photography, Filming, Music

 

Mac Skills: Photoshop, InDesign, QuarkXPress